But when so many coaches, consultants, and companies offer the same kinds of services as you do — the WHY, WAY, and HOW you do it matter most of all.
It's impossible for outdated, formulaic messaging to tell your customer what makes you different.
Ditch generic templates and outdated copy — instead, get strategic and handcrafted messaging that shows your customers exactly why they should choose to work with you.
Bottom line: YOur copy should connect
Strategic, empathy-driven copy designed for connection.
When you sound like everyone else (or the contractor you hired), your audience remembers that — but not in a good way. You want to draw your audience in a way that's only you. Consistently. Confidently.
After interviewing your clients, studying your competitors, and analyzing your brand’s story, I craft the messaging and voice essentials including Brand Story, Value Proposition, Competitor Analysis, Audience Personas, and a Voice and Style guide that positions you to stand out from everyone else — and guide your team to follow it consistently.
NEW! This service now includes a 90-minute Find Your Voice Session in addition to the 60-minute kick-off call.
Elements of the Brand Voice Guide adjust based on your brand's needs. Reach out for more information!
STARTS AT $2,500
Payment plan available
For businesses who want to get started on the right foot or for seasoned brands who want their website to match their level of expertise (and greatness), this full-service package is perfect for you.
After interviewing your clients, researching your competitors, and listening to your bold ideas, I craft clear and compelling website copy in your brand's unique voice.
Part copy, part strategy, this service feels like you have a fractional CMO thinking ahead for and with you.
Page counts vary based on your business' needs, but most service providers invest in Home, About, Services, Blog, and Contact. Inquire for information, and I can provide suggestions.
Create a stronger brand presence by understanding your unique voice type (there are 9!).
In this 9-minute 1:1 session, I guide you to narrow down the words that describe your voice and define your values — and how you want your brand to sound in your marketing. Includes the recording of the call and a follow-up document describing your brand's voice, examples to follow, and AI prompts to help you implement it in your copy.
Rate: $500
Good news — email marketing still has a great ROI. Give your marketing plan the most algorithm-proof foundation with an email campaign that works for you.
Connect with new leads and build relationships with consistent, automated communications like welcome sequences, launch emails, and personalized and helpful email newsletters.
Inquire for custom quote
You know your messaging isn't connecting, but the reality is you’re on a time or financial crunch, and you’re leaning into your gut and ready to press go.
So, if you’ve got a project you want done by the end of the next month, then let’s discuss if this service is the right fit.
The VIP Week allows you to confidently convey your brand’s message on your website with the most essential three pages — on a copy document your designer will love.
Rate: $2,500
Timeline: 1 week
Looking for sales page copy or the right copy for a really big idea that doesn’t fit into these categories? I’ve got you. Tell me what you’re looking for in the inquiry form, and we’ll talk about a custom package!
Heather DeArmond,
Head of Growth at Deliciously Fit N’ Healthy
When you invest in professional copywriting, you're not just buying words; you're getting direct access to my expertise, strategy, and a dedicated focus on winning over your audience. Good copy goes beyond sounding good – it drives action, increases conversion rates, and elevates your brand's credibility. This is an investment in your brand identity as a whole.
Short answer, yes—but will you love it? Here’s the thing: writing copy is a skill honed over years. While business owners know their product or service, copywriters like me are trained to know how to position that product or service in a way that resonates with audiences and moves them to take action. And my special sauce is getting to know your brand personally, so it connects with your audience in a way that’s hard to do on your own. (Believe me, writing my own copy is like being my own therapist. Not easy.)
The timeline can vary based on the specific service chosen, but our process typically takes about 6 weeks for full-services projects. If you’re on a tighter timeline, the The VIP Week is a condensed service designed for quick turnarounds.
On top of the fact that I'm a Brand Voice specialist, trained by the best in the business, I’m a people person and words person. That means we collaborate to craft the copy in your voice. We start with in-depth client questionnaires and strategy calls to understand your brand inside out. The customer interviews and surveys further ensure we're not just capturing your voice, but also speaking directly to your audience's pain points and aspirations.
The VIP Week is designed for the quick turnaround. This offer includes a questionnaire, a 60-minute kick-off call, and three pages of copy. While you provide feedback on the Home page, there are not rounds of revision or professional proofreading.
The Website Copy package includes a robust market research process, interviews and surveys with your past clients, two rounds of revision, a strategy doc with the findings of my research, and more. Packages start at $3,000, but I help you determine the right pages you need. Most clients typically invest $4-$6k on a Brand Voice and Website Copy combined package.
Research
The copy process begins with listening. I listen to you and the nuances of your brand’s history through the client questionnaire. I hop on Zoom calls with your ideal clients, read every review, research your competitors, and compile a nerdy, color-coded spreadsheet to map out your unique fit in the market. It’s data-driven and empathy-led.
Strategy
Once the research phase is done, I move to the big picture. Whether it’s an outline for your website copy or the audience personas for your Brand Voice Guide, I start with the strategy and get approval on the approach.
Storytelling
Then, I show the transformation. Based on the research and strategy, I draft your brand’s story in your Brand Voice & Messaging Guide or your website copy pages. The first two steps make this process smooth and collaborative, with me keeping your story and your customer's needs at the forefront.
Brent Camalich,
CEO of Dude. Be Nice.
We needed a major overhaul of how we talked about our brand at all marketing touchpoints as we've been trying to get it just right for 6+ years. Corrie jumped in and quickly identified what was/wasn't working and turned to our best customers to listen to the words they use to describe what attracted them to what we do. Then, she crafted the narrative we've been trying to put into words for years! For the first time in a long time, we're excited to send people to our website!